A stringent process of needs assessment and stakeholder consultation are integral to our CSR approach. Our CSR initiatives are collaborative for sustainability of the efforts: we consult with our local communities. We also work with the local government and community-based organisations. Periodic monitoring and evaluation is being carried out for lasting impact. Our goal is to deliver transformative change focusing on six themes aligned with the UN’s Sustainable Development Goals and India’s Company Act, 2013, which prescribes CSR activity:
Community profiling and stakeholder segmentation to understand the social and economic background of the villages.
Need assessment through baseline study for identification of gaps and low hanging fruits and its prioritization.
Identification of interest areas, strength, future aspirations in life for community participation.
Plan adequate tailored made initiatives, as per need and interest to bridge gaps.
Implementation : Relevant, Innovative and Collaborative delivery methods for sustainability.
Developing role models to act as a catalyst for developmental change.
Developing linkages: collaboration with local government, community based organization and like minded bodies.
Periodic monitoring and evaluation for lasting impact
|HEALTH||Our Integrated Community Health Care initiative aims at providing better healthcare. Our approach is to partner with government health programmes, with a focus on behavioral change communication, community mobilization, and awareness. Additionally, our mobile medical unit, ambulance service, and special health camps at select locations offer vital last mile accessibility.|
|EDUCATION||We facilitate education by upgrading and offering general support to village schools and aanganwadi centers. Our aim is to ensure our communities have access to quality education.|
|LIVELIHOOD||Our CSR activities are both farm and non-farm based. A key component of our livelihood initiatives is vocational skills training beyond agriculture, where the main beneficiaries are female self-help groups (SHG), unemployed youth, fishing communities, and farmers.|
|SPORTS & CULTURE||We collaborate with village youth clubs to organize sports and cultural events throughout the year, helping to spot and nurture exceptional talent and fostering strong community bonding.|
|COMMUNITY INFRASTRUCTURE DEVELOPMENT||We have undertaken local works such road building, renovating community infrastructure, village electrification, construction of RCC drains, excavation, and restoration of water bodies. This is a way of developing local economies and our communities’ quality of living.|
|ENVIRONMENT/ RELIEF WORK||
|Thematic area||Key initiatives||Description||Location|
|Health||Mobile medical unit||The unit runs in 12 villages in three gram panchayat, five days a week, staffed by a doctor and paramedical support offering preventive and curative health treatments and free medication at their doorstep.||Paradeep|
|Health||Medical center/ dispensary||The dispensary ensures access to quality primary healthcare provided by doctors and paramedics. Free medicines are provided to neighboring communities. We provide free 24x7 ambulance service for referral cases to larger healthcare facilities when required.||Dabuna|
|Health||District disability resource center (DDRC)||The resource center conducts the identification, certification, and awareness of persons with disabilities and provides support for persons with disabilities and health check-ups through Govt. DDRC Sukma.||Sukma|
|Health||Health/ sanitation awareness camps||Periodic camps are organized on menstrual hygiene, TB, AIDS, pulse polio drive among others to raise awareness and dispel misinformation. The sanitation and cleanliness drives are conducted in the villages to sensitize community for healthy and clean surrounding.||All site locations|
|Education||Support to school||Teaching and learning material, library set up, school benches, additional classroom, provision of toilets and water filters are distributed to support local education infrastructure. Community teachers are also provided to bridge the gap of student teacher ratio for better learnings.||All site locations|
|Education||Tribal residential school||We provide free food to children boarded in a residential school in Telkoi, a tribal dominated block of Keonjhar District run by an NGO, RDVO. Some 54 orphaned children are provided nutritious meals every day.||Dabuna|
|Livelihood||Lok vikas kendra - tailoring center||The tailoring center conducts sewing and stitching courses for women. This is a six-month course and includes other vocational training such as mehndi drawing, baking, and computer skills.||Paradeep, Dabuna, Hazira|
|Livelihood||ITI, Telkoi||ITC, Telkoi trains local youth in electrical trades, which is recognized by the state government (SCVT). About two dozen promising individuals are presently enrolled in the 4th batch (2018-2020).||Dabuna|
|Livelihood||Vegetable, wild date palm jaggery mushroom, fishery, banana cultivation||We promote alternative means of livelihood beyond agriculture, with training in cultivating vegetables, mushroom, producing jaggery, banana and fish rearing.||Kirandul, Dantewada, Paradeep|
|Animal husbandry||Vaccination of Cattle. Timely checkup and vaccination of cattle to prevent illness and better output. This is carried out in partnership with District Livestock Health & Disease Control department.||Malkangiri|
|Livelihood||Teen circle- adolescent resource center||To facilitate the social, psychological, and physical development of adolescent girls, we conduct recreational activities and create opportunities for skills enhancement including courses on beauty therapy, how to produce soft toys, terracotta decorative items, and other crafts.||Paradeep|
|Sports & Culture||Promotion of sports and culture||We routinely organize sports tournaments to nurture young talent. The local sports club are also provided sports kit and uniforms for practice. Freedom Cup Cricket tournament for physically challenged, Surat is being organized annually. We participate in local cultures and traditions actively throughout the year.||All site locations|
|Community Infra. Dev.||Drinking water||We provide safe drinking water to villages through potable water tankers, offer handpump repair and installation, borewells for drinking water, and overhead tank with a piped drinking water facility.||All site locations|
|Community Infra. Dev.||Construction, Repair and renovation of community asset||We carry out construction or repair work for village roads, toilets, village community hall, youth clubs and village streetlights across our sites.||All site locations|
|Environment||- plantation and greening Drive||We routinely conduct cleanliness and plantation drives, distributing saplings to village stakeholders and youth clubs and planting them. We undertake environmental protection measures by adopting solar based technologies, solid waste management and conservation of water. We observe the Van mohatsava, Environment day, World ozone day with the community to sensitize them towards protecting and preserving the plant earth from global warming.||All site locations|
|Others||Celebration of international and national days||We celebrate all important national and international days including International Women Day, Independence and Republic day, and World Aids Day.||All site locations|
|Others||Emergency relief measures in natural calamity||We provide support to local government administrations in cases of calamity and offer rehabilitation to affected persons.||All site locations|
We are committed to making a positive impact for all our stakeholders – our business partners, customers and employees. We are also committed to the communities in which we operate and that is why our corporate social responsibility is as strategic as our steel making.
In the five states in which operate - Gujarat, Odisha, Chhattisgarh, Maharashtra, and Andhra Pradesh - we have a significant industrial presence and we are big employers. That makes us a valuable part of the local economy. Each local community is a valued partner in our common collaboration, which is ultimately designed to protect the environment and improve quality of lives of the locals.
Our CSR initiatives impact 188 villages and serve more than 500,000 people, with priorities in local education, healthcare, livelihood and the environment. In short, our aim is to be a good neighbour